Employer Name: Edith-Min International Inc.
NOC: 10022-Advertising, Marketing, and Public Relation Managers
Employment Location: 945 Syscon Road, Burlington, Ontario, L7L 5S3
Duration: Permanent, Full-Time
Work Hours: 35 hours/week
Salary: $50 /hr
Start Date: ASAP
Language of work: English
About Edith-Min International Inc.:
Edith-Min International Inc., aka Eastporters Audio Video (https://www.eastporters.com/ "Eastporters";) was founded in Hamilton, Ontario, in 2006 and later moved to Oakville. Eastporters is the leading provider of home theatre projector & general home entertainment needs and are the authorized dealers of 70+ manufacturers. We gave customers the best prices on home theatre equipment. We also provide design and installation services for Ontario customers. We offer a 100% satisfaction guarantee on all "EluneVision" projector screens (https://elunevision.com/) and "Valencia" seating (https://valenciatheaterseating.com/), the brands Eastporters owns.
Primary Job Duties:
Conduct market research about demands, habits, and product trends, up-sell opportunities in the custom-to-order consumer electronic and furniture product industry
Brainstorm and develop ideas for creative marketing campaigns to drive cross-channel sales
Collaborate with product line directors, project managers and sales staff to coordinate marketing and business development plans, build brand awareness and marketing efforts
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas, liaise with external vendors to execute promotional events and campaigns
Budget and execute initiatives to reach the target audience of different ethnic communities through appropriate channels
Track, analyze and report on marketing data, including campaign results, conversion rates, traffic etc., to help shape future marketing strategies and budget decisions.
Oversee social media accounts and websites to engage existing customers and establish positive public relations
Implement department policies to standardize marketing vendor selections and, and proposal assessment and management
Hire, train and manage full-time marketing associates
Bachelor’s degree in Marketing, Business Administration, Commerce, or related field
Minimum 3+ years of professional marketing experience in a management role
Proven knowledge in designing and implementing brand marketing plans and campaigns
Proficiency in online marketing and social media strategy
Strong project management, multitasking, and decision-making skills
Metrics-driven marketing mind with an eye for creativity
Experience in marketing automation, CRM, or vendor management
Knowledge in financial analysis, budgeting, and procurement would be an asset
How To Apply: Please send your recent resume and cover letter to
[email protected], along with job code EM-22-0124-BU in your email subject line.